Branding & Advertising Agency in Gujarat

TruDot

Trudot - an emerging FMCG brand of Gujarat having an exciting range of finger-licking, healthy and nutritious peanut butter flavors entrusted us with a job to create a refreshing and eye-catching packaging for its product range. We brainstormed, we discussed and finally, we came up with a vibrant set of packaging for all the different flavors with a mascot as a consistent element in all of them.

Whenever we think of Peanut Butter, our mind will be filled with an international brand and its packaging. So with Trudot Peanut Butter Packaging; the first thing we wanted to do was BREAK THE CONCEPTION. We wanted to convey the international standards of packaging and hygiene of an Indian brand. The mascot – a cute little squirrel is adding a ‘brand recall’ value, very smartly registers in the mind and also creates an active and sporty imaginary for the brand.

So here is the result! A refreshing take with a very urban appeal that without a miss will connect with the consumer.

Client
Devasya Nutrition Pvt.Ltd.

Role
Branding

Creamy Peanut 1butter


Crunchy Peanut butter


Honey Peanut butter


Natural Ccreamy Peanut butter


Natural Crunchy Peanut butter


Chocolate Peanut butter


Character


Other Project